A snob is someone who believes that some people are inherently inferior to them for any one of a variety of reasons, whether real or supposed such as in intellect, wealth, education, ancestry, taste, beauty, nationality, etc. I guess most of us are snobby at some time.
Often, the form of snobbery reflects the snob's personal attributes.
Often, the form of snobbery reflects the snob's personal attributes.
For example,
a common snobbery of the rich might be the belief that wealth is either the
cause or result of superiority, or both.
Snobbery also has a cousin namely
‘reverse snobbery’ where a person is overly proud of being one of /or sympathetic to the common people, and
who denigrates or shuns those of superior ability, education, social standing,
etc.
Prime
Minister David Cameron (himself subjected by some with reverse
snobbery due to his privileged upbringing and private education) used the
snobbery word in an interesting way today in a speech to Business in the
Community.
"...The
snobbery that says business has no inherent moral worth like the state does,
that it isn't really to be trusted, that it should stay out of social concerns
and stick to making the money that pays the taxes. "
"Frankly
I am sick of this anti-business snobbery."
British
people have always been snobby about Selling as well.
Despite the fact that there are thousands of people in the UK who sell, they prefer not describe themselves as ‘salespeople’ – Take a look at the role/title on many salespeople’s business card and as likely as not will be no mention of the ‘Sales’ word.
In the third
sector -Charity salespeople are called Fundraisers, in Private Banking
salespeople are Portfolio Managers -for conventional professions like private
medicine, accountancy and the law there are not
such vulgar things like selling
prices to be charged but fees to be charged etc.- perhaps in still in guineas!!
Yet apart
from technology, an article last year in the Economist pointed out that the
three most successful industries of the past 50 years have been finance,
pharmaceuticals and energy. Selling has had its part in all of these as well as Technology..
“…Look at the way those sectors are portrayed
in films and in TV dramas and the same attitudes prevail. Financiers are
unthinking brutes, whose obsession with numbers is a form of autism.
Multinational drug companies are vast conspiracies selling products with fat
margins and hiding their deadly side-effects. Energy companies are despoiling
the planet….”
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