By 2015, it is estimated, there will be 15 billion devices able to connect to the Internet that’s more than the number of people on the planet
Synthetic Biology undertaken by "Self-organizing Systems laboratories" at Universities across the world, research into the possibilities of biological machines. Working on DNA and bacteria they are looking to ways to produce bio-fuels , food, and biological sensors.
Harry Potter films could be viewed as science fiction .
Are his spells merely "Apps" and what is the operating system of his wand?
I had always thought it was writers such as H.G. Wells who started the whole Science fiction genre but of course it is all much older than that as the show explained.
Talking of feasting - Sales and Marketing were quick to exploit the popularity of modern era science fiction. In one of the British Library displays was an early trade card of 1890 for the beef drink Bovril now owned by Unilever.
The card displayed three Bovril jars which had sprouted arms and legs holding up the world as if they were Atlas.
Apparently the brand name was inspired by Edward Bulwer - Lytton's science fiction novel The Coming Race. The Vril-ya race in the book gained their power and strength from an electromagnetic substance 'Vril'.
In naming their product- the beef content was represented by the latin bos( bovis) and prefixed to the strength of Vril - BOVRIL.
Both in fiction and movies ,Science Fiction has been the harbinger of many later real products. Social, Mobile and Local communications ( SoMoLo) was predicted by a number of writers.
So maybe Salespeople might find it is worth reading some science fiction not merely for its great entertainment value, its possible scientific predictions but also as indication of future business culture.
- What kind of future will we have to sell in?
- What are you excites about our modern age and what concerns you as a salesperson?
- What is your wish for future of selling?
"It is change , continuing change that is the dominant factor in society today" Isaac Asimov
Futurists you may care to follow
No longer are Businesses and their leaders the directors only but now connectors.
involving the users,
all brands will be networked,
Our entire Media and communications Infrastructure is becoming real time.
It is changing how we Value , Price, Reason, Timing, Package and Trust.
He cites the crisis of legal downloading in Music, Television and Films and points to data on how much people will pay for legal copies.
Gerd suggests “ Data is the new Oil” He showed a slide of increase in US Social media Marketing spending amongst B2B community
http://www.mediafuturist.com/index.html Gerd Leonhard