Halloween now supersedes November the 5th Guy
Fawkes Night as the third most popular festival after Christmas and Easter in
the UK .
For many, any
spiritual or religious origins of festival are ignored. It is just a time of
dressing up and having fun as the dark evenings close in.
Perhaps though, Halloween introduces to small children some
of their first experiences of selling to the adult world - The craft of
persuasive communication against resistance (albeit compliant resistance)
For example it may be the first time they have actually proactively engaged in a conversation of sorts
with strangers beyond their comfort zone; to learn as it were to prospect in life and increase
their customer base not just account manage the safety of close existing friends.
I guess the night is
for some of today’s kids an early introduction to trying out a caution laced alternative close even if the underlying ethics of
the of the negotiation are questionable !
“Trick or Treat”
[Trick or treating your buyer in ‘real’ adult life is not advisable but for more
ethical closing techniques click here Dressing
up as a ghost or ghoul to visit your buyer
is not advised either ! ]
Maybe from the night they will learn that not every door is
opened and you need to persevere when you’re
prospecting
As parents and guardians who have spent serious amounts of
money on costumes, sweet forfeits, and other paraphernalia recover from the
Halloween treks perhaps they can reflect on the selling lessons the children
have taken out of the evening.
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