"As a filmmaker, I wish we didn't have to do trailers at all, quite honestly. I wish we didn't have to do posters. I wish didn't have to give anything away. I wish people could just come in the movie blind. But as an audience member, I respect that you have to tell an audience that this is worth your time."
As the Hollywood Oscars for 2015 are celebrated, it reminds me of another awards competition for posters , hoardings etc. that used to be held.
The Outdoor Media Industry can teach we in selling a lot about designs for our Pop Up stand, posters and leaflets etc which we use to promote our offering albeit in our smaller scaled manner
|Traditional Large poster site|
They have kept it simple.
|The Imax 3D Cinema on the Southbank of Thames|
|At night on the Imax|
Video Clip below :The huge screen over the platform entrances at London's Waterloo mainline railway station - the facebook campaign movie !
|Display at Waterloo station|
1. Try not to clutter your poster and make it look to busy.
2. Keep the writing as short and to the point as possible
3. Choose a simple colour scheme and stick to it
4. Do not overpower the poster with graphics and tables etc.
|Illuminated sites along the Cromwell Road - the Great West Road.|
Repeated along both sides the length of the road
|Illuminated sites along the busy Cromwell Road - the Great West Road|