|1. The cyclist is checking his smart phone ,|
but in his peripheral vision
he must pick up the Gillette advert
|2. Doddle and Gillette compete for floor space|
|3. Should you head be tilted upwards - |
e.g. to look at the arrivals or departures boards,
the huge banners will attract your attention
|4. Need to pop in to Boots Pharmacy? ( Drugstore) |
Gillette have created a grand entrance arch flanked by cardboard guards
to greet you as you enter the store on for the branch at Waterloo Station
|5. POS Point-of-Sale -like sentry guards|
along the entrance walls
to the Boots store at Waterloo Station.
Standing to attention Gillette's cardboard sentry guards
from the Clean cut 'Flexball' Regiment.