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Are Networking Clubs worth the bother for Salespeople ?
Networking clubs : why bother ?
Many salespeople hold that business networking is a more
cost-effective method of generating new business than advertising or public
This is because business networking is a low-cost activity
that involves more personal commitment than company money.
For example, a business network may agree to meet weekly
or monthly with the purpose of exchanging business leads and referrals with
It's not unusual for members to meet outside this
circle, in their own time, and build their own one-to-one business relationship with a fellow member.
A Business Networking meeting facilitates groups of
like-minded businesspeople to recognise, create, or act upon sales
Sales Professionals who wish to demonstrate their presentation
skills can attend both general and
professionals prefer face-to-face networking over on line based networking such
as Linked In forums because the potential
for higher quality relationships are possible.
In addition many individuals
prefer face-to-face because people tend to prefer toactually know and meet with those they intend
to do business .
Face to face business networking is often facilitated by
referral networking clubs
There are several prominent business networking
organisations that create models of networking activity that, when followed,
allow the business person to build new business relationships and generate
business opportunities at the same time.